Executive Dashboards Types
To see the different performance indicators, executives use different types of dashboards. They are proved very helpful because they present the information in different ways like charts, graphs and tables. These dashboards contain a lot of useful information so they should be prepared carefully and keeping in mind the target audience. For different purposes, different types of dashboards are created. Some of the major types of executive dashboards are as follows:
Portfolio Dashboards
Portfolio dashboards are used to evaluate different projects and their category. Portfolio dashboards are actually used in the companies which have a number of projects running at the same time. In these dashboards, the information includes cost of projects, type of project and the return on investment. This information helps the project managers to make crucial decisions about the projects. Portfolio dashboards are of great importance for investment firms and private equity firms because there is a need to keep the track of projects all the time.
Sales Performance Dashboards
Sales performance dashboards are probably the most important type of dashboard. They provide the information about the sales of a business like current sales, sales in previous year as well as the percentage change in the sales. This dashboard provides a clear picture of the sales performance and helps the executives to change their strategies accordingly. As it is the most important dashboard, so it is always prepared with great care and to avoid any mistakes, businessmen use sales dashboard templates for the proper format and professional look.
Service Dashboards
This dashboard is used in the IT department to measure the customer services and issues related to technology. It contains important information like number of computer bugs or number of the emails received during a particular period of time. The information collected is then used for training the employees and improving responses time.
Linkage Dashboards
These dashboards are used to link manifold measurements in different departments and companies. For example, a company can link a TV commercial budget in the production department to the TV ratings in order to show that how well they relate to each other. These dashboards prove very helpful in improving communication among different departments.
Balanced Scorecard Dashboards
This dashboard measures the performance from four aspects:
- Research
- Customer Satisfaction
- Finances
- Internal Control
This dashboard helps the executives to evaluate that how well the company is performing in these areas or departments. The information in this dashboard includes:
- Sales Revenue
- Research Costs
- Profit
- Sales of New Products
These were some of the types of executive dashboards which provide valuable information to the executives and help them in making better decisions.
